Do You Fear Calling Sellers?

Don't know about you Juswant Rai, but we don't like sales people cold-calling us to try to sell us stuff!

Apart from you not knowing where they got your phone number from, these cold-callers seem to be relentless with their calls, especially during unsociable hours. Even worse, as soon as you tell them you're not interested, they hang up on you! You think "how rude"!

That's the reason why many investors are scared of calling sellers. They fear being rejected or looked down upon as cold-calling salesmen!

When you get your property lead, you need to get your mindset right before you call the seller. You need to understand and believe that:

1. You're not cold-calling

2. You're not a sales person

Why are you not cold calling? The most obvious reason is that wherever you get the lead from (newspaper, leafleting, lead sellers, etc), it's the seller who has responded to an advertisement or filled in an online enquiry form. Therefore, the seller's made the enquiry and come to YOU for help. So when you contact the seller, you're calling to see "how you may help them". There's a massive difference!

Once you've made contact with the seller, you should not try to sell any of your service at all! You can't sell anything to anyone unless you've gained trust from a person. Your purpose of your initial call should be to build rapport and try to understand the seller's situation. Like a doctor, you should listen to your patient and make your diagnosis. Therefore, you're not a sales person but a resourceful problem solver.

As soon as you believe you're not cold calling a prospect but simply responding to their request for help, there's absolutely nothing to fear! You telephone manners will be much more natural and trustworthy. You'll gain much more confidence for yourself and instill confidence in the seller.

Kind regards,

Vincent & John